New Business Metrics - How To Measure Your Performance
It's tough to improve if you don't know how you're doing
How do you measure the performance of your new business team? Is it just number of wins and revenue generated? If those numbers are good, do you know what they're doing well? If those numbers
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1) Small companies track the opportunities within their state - within radius of about 500 kms. - here they can serve better with reasonable return - less risks.
2) Medium Companies explore the opportunities in the whole country to maximize return with affordable risk.
3) Large companies try to play around all over, beyond territory, look for M&A (merger and acquisition) with high risk apitite and aims better return for stake holders/investors. thir aim is to grow big and bigger
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